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Audion Innovision to bring US market leader CYBER ACOUSTICS down under Print E-mail

 

 

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August 23, 2007
Melbourne, Australia

STARTS
Audion Innovision Australia are today pleased to announce an exclusive distribution agreement with U.S based Cyber Acoustics to place their range of premium home audio equipment  into stores across Australia.

 

Cyber Acoustics (CA) are a market leading powered audio company in the USA with a retail market share of 40% in the PC microphone/headset category and 36% in the retail speaker market according to 2006/7 data studies.

 

Audion Innovision will take on the full CA product portfolio consisting of 2.0, 2.1 and 5.1 powered speakers and an extensive range of headsets and desktop microphones.


In the US the brand is sold through retailgiants such as Wal-Mart, Radio Shack and Circuit City- a feat Managing Directorof Audion Innovision, Boyd Dainton is confident of replicating at an Australianlevel. “Being market leaders in the USA, they have a proven track record of providingquality and reasonable prices to the customer.  This is also what the Australian customer demands and wefeel privileged and excited to take these products to market here.”

 

The agreement marks an exciting time forAudion Innovision who also just signed another agreement with Pinnacle Systemsto distribute their highly acclaimed ‘TV for Mac’ tuner sticks.

 

“Things are looking very positive” SaysDainton.  “We have a great stableof new and existing brands to take us into the future with more confidence thenever before”

 

The company is expected to make moreannouncements regarding the commencement of distribution agreements for severalother large international brands in the coming weeks.

 

It is expected the Cyber Acoustic rangewill be available in stores late September.

ENDS